Page 8 - Seafood, Fishing & Aquaculture 2017-2018

norwegian seafood council

Every day throughout the year, 34 million meals of seafood from Norway are served worldwide. The Norwegian
Seafood Council (NSC) strives to make that number even greater and to ensure that people from all corners
of the world know that the best seafood comes from Norway. The Norwegian seafood industry funds the
NSC itself, and enables the NSC to develop markets for Norwegian seafood both in Norway and abroad.

The NSC’s head offi ce is located in Communications & online and through press releases.
Tromsø and it employs representatives Issues Management In addition, NSC possesses updated
in Sweden, Germany, the UK, France, The NSC is a key player in the insight on import quotas, tariff rates and
Spain, Portugal, Italy, Brazil, Japan, safeguarding of the Norwegian seafood trade conditions in the various markets,
China, Singapore, and the USA. The industry’s positive reputation. The NSC and based on this insight NSC is in
Norwegian Seafood Council has some engages in active information work and a good position to advise Norwegian
75 employees and a 2017 budget of cooperates closely with media, NGOs, exporters on current framework trade
NOK 493 million. various interest groups, the fi shery conditions.
industry, and Norwegian authorities. To
The NSC’s main areas of business ensure reliable and updated information More Information
include: regarding Norwegian seafood, NSC The Norwegian Seafood Council hosts
works in close cooperation with expert websites in all the markets the NSC is
Marketing bodies and Norwegian authorities. represented in, presenting consumer
In order to increase awareness of information such as seafood recipes
and demand for Norwegian seafood, Market Insight and seafood facts. www.seafood.no
the NSC carries out marketing NSC is the industry’s main source is the NSC’s B2B website where trade
activities in cooperation with players of statistics and trade information information and press releases are
in the industry. Each year, some 500 regarding seafood, and it continually published.
projects are carried out in 25 different monitors trends and developments in
markets. These are all founded on global seafood sales in general, but with
NSC competencies within consumer a special focus on Norwegian seafood.
analyses, international marketing, The presentation of market insights
brand establishment, PR and different is important, and the NSC runs trade
campaigns in shops or restaurants. seminars as well as presenting insight Norwegian Seafood Council
© Norwegian Seafood Council. Stortorget 1

PO Box 6176
9291 Tromsø, Norway
Phone: +47 77 60 33 33
E-mail: mail@seafood.no
Websites: www.seafood.no
Twitter: @Seafood_Norway
Facebook: /sjomatradet
Instagram: @norwegianseafoodcouncil

NORGE is the trademark for fi rst-class
seafood from clear, cold Norwegian waters.

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